Concept: Create More Good, Not Just Less Bad

The chart below, as developed by McDonough and Braungart for their book Upcycle, displays the goal of good or positive impacts being more than negative impacts.

UpCycle Chart

Both positive and negative impacts are continually happening and both exist simultaneously. Most important, it is necessary to understand that negative and positive impacts are independent. I discuss how negative and positive concepts impact health in the short video, Create the Life You Want, below.

Decreasing negative does not create positive impacts just as increasing positive impacts does not decrease negative impacts directly. Indirectly however they are related because of time. There is only so much time to do things and if our efforts lead to negative impacts, there is then only enough time to make things less bad, not actually good or positive. For this reason it is important to start with a positive objective instead of one to lessen bad. The goal or aim of creating all good by creating interactions so everyone and everything (all species) benefits is necessary to allow positive impacts to overtake negative impacts. Of course as noted in previous posts, I call this the practice of paneugenesis or selfish, selfless, synergy.

By using the starting point of an idealized outcome or to create ALL good rather than rectify problems, good or positive impacts are more likely to overtake negative impacts. In my discussions, I often point out examples in life when positives have a larger impact than negatives. The positive impact of Deming and his quality management efforts is an example that allowed business efforts to have positive impacts that overtook negative impacts. In health I have documented where salutogenesis efforts enable positive impacts to overtake negative impacts, and in policy the practice of libertarian paternalism has shown that we can “Nudge” society in ways so positive impacts overtake negatives. The most recent example I have come across is that of Upcycling or to create beneficial environmental impacts as outlined by McDonough and Braungart in Cradle to Cradle and Upcycle.


Another powerful example of efforts that result in positive impacts overtaking negative impacts is the work of Carol Dweck in education. Her efforts have focused on the idea of the growth mindset rather than the traditional set mindset. To learn more I encourage you to read her book, Mindset: The New Psychology of Success and listen to her recent TED Presentation below, ” The Power of Believing You Can Improve.”


Each of these efforts are profoundly important and helpful, however, to me what is most important and valuable are the similarities of the many efforts to Create Good, not just cause Less Bad. My upcoming posts will focus on these connections and how our efforts can create more good, not just less bad!

Enjoy – Happy Holidays. I look forward to hearing how you will make 2015 a More Good Year, not just a Less Bad Year!

Be Well’r,
Craig Becker

I look forward to hearing about how you use selfish, selfless, synergy to generate All Good by creating interactions so everyone and everything benefits!

15 Responses

  1. […] this before in Prevention Can’t Work and Problems are Irrelevant! and to move forward we must Create More Good, Not Just Less Bad. I look forward to hearing how you create a better tomorrow, please share your […]


  2. […] Upcycle. Better ways have also been found for education, business, industry, health and policy (see Concept: Create More Good, Not Just Less Bad and Create More Good, Not Just Less Bad (described in video). We can ask ourselves, what ripple […]


  3. […] Prasad, a professor of sociology at Northwestern, linked and  below, indicates the Concept: Create More Good, Not Just Less Bad promoted here and many other posts on this blog works.  This is the idea of paneugenesis, which […]


  4. […] Without question it is important and valuable to build GRIT to be successful. After all success never happens overnight or without follow through after multiple failures.  As noted in many stories of success, progress requires a Growth rather than a Fixed Mindset as established in Carol Dweck’s work.  Researchers of success emphasizes the need for a Growth rather than a Fixed Mindset in the pursuit of progress. For more about Carol Dweck’s work you can see her TED Talk: The Power of Believing  That You Can Improve and or a discussion at this post:Concept: Create More Good, Not Just Less Bad. […]


  5. […] good, not just less bad. (for more see Prevention Can’t work and Problems are Irrelevant and Concept: Create More Good, Not Just Less Bad, Create More Good, Not Just Less Bad and many more posts). Please share your thoughts on how you […]


  6. […] are better ways and McDonough and Braungart explain in Epicycle and Cradle to Cradle (see post here). With regard to this conference, here is an explanation about how they practice what they […]


  7. […] this idea, Create More Good, Not Just less bad in multiple posts and presentations (linked here, here, here, here, here, here and many others […]


  8. […] and everything. Her plans explain how reusing Pee & Poo by designing  a system to do what McDonough and Braungart describe as  “Cradle to Cradle” so we “Upcycle” waste. This technique provides a way to convert what was waste into a valuable resource for its […]


  9. […] plasticity was made popular by Dr. Carol Dweck. I posted about her findings related to brain plasticity and the growth and fixed mindset here with McDonough and Braungart’s Upcycle work. To document the significant power of the brain, […]


  10. […] but better after use. I describe the concepts of McDonough & Braggart and more in the posts Concept: Create More Good, Not Just Less Bad and Capacity Enables Creativity and […]


  11. […] Dr. Crum’s excellent work on Mindset builds on Carol Dweck’s Growth Mindset work she outlined in her TED Presentation and her book Mindset: The New Psychology of Success. You can get more information about Dr. Dweck’s ideas on this post here. […]


  12. […] attempt to avoid or prevent. Instead of just trying to make it less bad, we should focus on how to create more good (see), from a systems perspective. This approach about a better future has many benefits and is […]


  13. […] message is to be better. My continuing contention is that to be better, our focus must be on Creating More Good, Not Just Less Bad(See linked presentation). This enlightening TED presentation by Johann Hari documents how what we […]


  14. […] is practicing what I now call “paneugenesis” (see previous posts here, here, here, here, here, here, here, here, here, here, here, here, here, here to learn about paneugenesis) […]


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